Especially if you are a coffee drinker.

Today on Achuza (the main shopping street) I saw the following sign on a shop being readied to open:

Note the English text. Apparently it’s a sign of class…

Yes, Cofix is coming to Ra’anana. It will be interesting to see if Ra’anana coffee prices go down in response, as they have in Tel Aviv where the chain started. For more information, see here.